News from BelleRinger PR

MORE ABOUT CONTESTS In an earlier post I discussed participating in contests sponsored by bloggers. Using visitors to do your market research is only part of the reason to participate. But participating can also help you build a database of people interested in your site and/or products. Why do you need such a database? For the newsletter you send out regularly (or that you should!). More about that later.

PUBLICITY TIP I just learned about Squidoo and why we business owners should be using it. Not only is it great for SEO but it's free! Resourceful entrepreneurs can't afford not to use this site. Just write a lense (similar to a blog entry) about a topic you're knowledgeable about - any topic. Business owners often know more about their product than anyone else. So tell the world about it! I'm still working on my first lense. I wrote about KLEAN Bath & Body's sugar scrubs - it's easy to write about products you love . The tech support staff and community at SquidU are helping me iron out the kinks - I'll show it to you when it's completed.